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The Lawn Letter

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I Wish I Had The Lawn Letter

Back in 1989 when I started my first lawn and landscape business there wasn’t much help out there for guys like me. There was no such thing as the internet. There was no one to teach me or show me how to do things the right way.

I was on my own and I made a lot of mistakes – expensive ones.

I always said to myself back then that it would be nice if there was some sort of newsletter or guide that I could turn to that was easy to read, practical, no fluff and it actually taught me how to do things the right way – the profitable way.

The Lawn Letter is Something Different

That is why I created The Lawn Letter. This is not just a newsletter. This is something very different, something very special.

What I put in The Lawn Letter you cannot find anywhere else – not online, in magazines or on forums.

This is the real deal. This is the knowledge you need to take your business wherever you want it to go. These stories, examples, calculators, templates and charts are real life, real world products that you can actually apply to your business and your situation.

The Subscription

When you subscribe to The Lawn Letter, you are not sent a newsletter. Instead, I listened to my subscribers suggestions and created a members only section that contains everything ever created – every article, calculator, chart, template, story – you name it, it’s in there. This way, you can access it anytime, anywhere. Simple and convenient.

The subscription is for one year. The price is only $19 a month. After a year, if you are not satisfied with the subscription, you can cancel and keep all of the information you have had access to.

Examples of Current Items in The Lawn Letter

Here is just a small taste of what currently exists in the member’s only area of The Lawn Letter. When you subscribe, you will have immediate access to everything.

  • How to REALLY Bid Commercial Properties
  • How to Determine EXACTLY What To Charge for Your Services
  • How to Turn Around a Failing Lawn & Landscape Business
  • 44 Ways to Make The Fall & Winter Months Productive and Profitable
  • How to Buy Struggling Lawn & Landscape Companies With No Money Down
  • How I Landed 253 Commercial Properties With 1 Phone Call
  • My Very First $50,000 Account
  • How I Got 26 Customers in One Neighborhood
  • The Hourly Rate Calculator
  • Detailed Employee & Operations Manual
  • Mowing Productivity Chart
  • The ULTIMATE Commercial Property Proposal
  • Marketing & Advertising Calendar
  • Maintenance Crew Customer Detail Sheet
  • Site Inspection Template
  • The Residential Full Service Proposal


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No Waiting! Once You Subscribe, You Have Access to Everything!

What Lawn Letter Subscribers Are Saying…


“I just wanted to thank you for the Lawn Letter. I started my business 3 years ago and I have had so many questions and I didn’t know where to turn. Your information has already been responsible for 3 new large contracts with over $120k in revenue….”

“It is so competitive where I live and work and my business has not grown much in the last 5 years. Your advice on “loss leaders” has changed everything for me. I am getting accounts I never had a chance at getting before….”

“The information you provided about how to get rid of your competition works. I have put two of my competitors out of business and I am in the process of buying a third competitor. Thank you. Best $19 I have ever spent.”

“I am a subscriber for life. I cannot even begin to tell you how much of a difference this has made for me and my business. The Hourly Rate Calculator is worth more money than I could ever pay you.”

“I have been in business for 15 years. I wish I had this information a long time ago. I have a completely different approach to marketing, pricing and hiring employees because of your information. Thank you.”

“This is only a part time business for me but I found your emails very helpful on improving the way I do things”

“I bought your letter because I really liked what you had to say in the package I had bought for 24.95. I really like how your present your material, but above it all I really like how you can relate to the people at any stage of their business. I have been doing landscape type work since 12 years old and I am in my third year of my business and it has been hard to keep our head up at times even with a great customer base that I have but slow months kill a small business. I just want to say thanks for the program because it helps me figure out my next move.”

“Thanks in advance for you time and help and especially for all the great information you have provided your subscribers. I have learned and gained insight on numerous subjects and issues.

'I just wanted to take a minute and say how thankful I am for your site. I can tell it's going to be a huge resource for myself and my husband.'

'I appreciate the info you have provided as my small company has gotten on its feet.'

'Thank you for all of your helpful ideas and marketing tips.... You are an inspiration to all in the green industry, especially with your marketing!!'

'I have really enjoyed your site. The information and tips I have received from it have helped me and my business tremendously. I appreciate all that you share.'

'Thanks for all the excellent info in your letters, I am gaining valuable knowledge and can see it as possible to move to full time soon!'

“Your blogs and everything you’ve created are helping me to do my homework before making that plunge. I appreciate all you do.”

“I love your site as it is a very informative site - the best in the West Sir.”

“Your info has helped create a lot of new ideas for me and my company.”

“I have enjoyed reading your stuff and thanks for all of the great writing. Keep up the work.”

“Thank you for your time. I have found the book to be a great help in expanding my business.”

“Each week you put out so much great information and I’ve continued to refer back to your advice and your newsletter. It has been so helpful and I’m learning so much from your expertise in our industry. I look forward to a great year and reach our goals as we previously discussed.”

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